Our mission at @Sentient_Media is to tell animal stories and hold mainstream outlets accountable for misrepresenting #animal issues.

As October comes to a close, we are taking a look at six articles that caught our attention this month. 👇1/13 Image
🚫In a piece published via @unherd, @JLewisStempel warned that the rise of vegan companies threatens to create a #FoodSystem similar to the dystopia described by Aldous Huxley in "Brave New World." 2/13
unherd.com/2022/10/big-ve…
🔎The article failed to consider that a system run by massive agribusinesses that depend on industrially-produced crops and reproductive exploitation similar to #BraveNewWorld already exists.

@hemikim reports on modern #dairy farming. 3/13
sentientmedia.org/dairy-farming/
🚫“Many of these ranchers still say they don’t believe in climate change.”

@anniegowen and @EmGusk reported on a historic drought threatening a way of life for US farmers and ranchers via @washingtonpost. 4/13
washingtonpost.com/climate-enviro…
🔎The article neither mentions that cattle farming disproportionately fuels #ClimateChange nor the devastating impacts on animals.

An estimated 9.4 million farmed animals experience drought in the US, which can cause premature death. @karenaspwriter 5/13 sentientmedia.org/farm-animals-d…
🚫"Many consumers likely realized that there is no morally right or virtuous choice when it comes to drinking milk."

@aemccarthy questioned the environmental and ethical benefits of #OatMilk via @Eater. 6/13
eater.com/23389111/oat-m…
🔎Producing plant-based milk does not require separating cows from calves and other standard #dairy industry practices.

Further, research shows that #OatMilk and other milk alternatives are better for planetary health across several metrics. 7/13
sentientmedia.org/plant-based-mi…
🚫@BBCNews and several other outlets reported on New Zealand "taxing cow burps" to reduce its massive agricultural emissions. 8/13
bbc.com/news/world-asi…
🔎Animal agriculture fuels #ClimateChange by producing methane, ammonia⁠ and other greenhouse gases.

Instead of using scientific terms to describe the issue, many outlets referred to New Zealand's climate proposal as a "burp and fart tax." 9/13 sentientmedia.org/why-are-cows-b…
Emmanuel, a TikTok-famous emu, was fighting for his life after contracting bird flu @BelleTimsit reported via @washingtonpost: washingtonpost.com/science/2022/1…

The report was later contested by a @NBCNews report stating Emmanuel tested negative for #BirdFlu. 10/13
nbcnews.com/pop-culture/em…
🚫The @DailyMailUK also reported on #BirdFlu this month, warning that turkey supply could be at risk in the run-up to Christmas. 11/13
dailymail.co.uk/news/article-1…
🔎Neither of the articles mentioned that #PlantBased eating can help slow the spread of #BirdFlu, which is fuelled by poultry farming.

Brands ranging from @Lightlife, @Tofurky and @abbotsbutcher offer chicken alternatives that don't contain animals. 12/13
sentientmedia.org/plant-based-ch…
At Sentient Media, we strive to create transparency around the underreported issues of animal agriculture.

If you'd like to learn how to better report on food system issues, consider joining our Writers' Collective.👇 13/13 #writerscommunity
sentientmedia.org/writers-collec…

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More from @Sentient_Media

Oct 27
Members of the Sentient Media team recently attended the inaugural #AVASummit2022 in Washington DC.

The conference consisted of hundreds of advocates and 80+ expert speakers on animal advocacy and food system change. Image
Speakers included our executive director @AnaBrdly, Monica Chen of @ffacoalition and Brooke Haggerty of @faunalytics who spoke on the challenges and triumphs of being an executive director. Image
We also heard from @DrFarazHarsini as he explored the oppression of human and nonhuman animals. Image
Read 8 tweets
Sep 16
One month ago, the Norwegian fishing ministry shot #FreyatheWalrus dead, leading to media coverage saying she was “euthanized.”

Today, we look at four euphemistic terms used by industries that profit from #animal death and at outlets repeating this lingo without scrutiny. 1/10
Outlets like @guardian, @euronews, @CNN and @NPR were among many that used the word “euthanized” to describe Freya’s death.

A rare exception, which did not repeat the language used by the #fishing ministry, was a piece by @jasondhorowitz at @nytimes. 2/10
nytimes.com/2022/08/19/wor…
Animal #euthanasia is supposed to be an act that reduces suffering, says veterinarian @iltaylorwriter.

Freya was neither ill nor suffering. She was shot because Norway’s #fishing ministry @fiskeridir declared relocation “not a viable option.” 3/10
Read 10 tweets
Sep 8
This week, people have been discussing if eating #oysters conflicts with following a plant-based diet.

Today, we’re taking a look at the definition of sentience and #veganism—and at animal species that have been proven to be more sentient than humans used to think. 👇1/14 Image
Although there is legal and scientific disagreement about #sentience, there are some standards that are broadly accepted.

According to @SentienceInst, sentience is simply the ability to have positive and negative experiences, including pain. 2/14
sentientmedia.org/sentient-being/
The concept of animal #sentience is important for ethical reasons.

If #animals are sentient beings capable of feeling pain, most humans would agree that it is morally wrong to cause unnecessary pain or suffering to them. 3/14
sentientmedia.org/sentience-what…
Read 14 tweets
Aug 12
This week, the media reported on a @Cornell study, warning that #meat alternatives could cost millions of jobs.

The reports did not consider the human costs of animal agriculture and that a more #PlantBased food system would create jobs that don't involve slaughter.👇1/13
🚫A new study has shown the devastating impact of #PlantBased beef alternatives on jobs, Rob Waugh reported via @YahooNews.

The article warned that #meat alternatives cost 440,000 jobs in the UK. 2/13
news.yahoo.com/plant-based-be…
🔍 The @Cornell study estimated that a shift to #PlantBased alternatives would result in job losses being offset by growth in other sectors.

The authors predict that workers in the beef sector "are likely to experience most of the economic losses." 3/13
thelancet.com/journals/lanpl…
Read 13 tweets
Aug 5
With heat waves raging across the globe, more and more people are eager to take #ClimateAction.

Today, we share ten impactful action steps recommended by @EarthHeroOrg and @ProjectDrawdown to tackle the #ClimateCrisis and some recommendations on how to implement them.👇 1/12 Image
The @EarthHero app helps users set targets to reduce #emissions relative to global averages and #IPCC recommendations.

The app also includes action steps that involve working together, advocating for change, and holding decision-makers accountable. 2/12
earthhero.org/app/ Image
Action #1: Plant-Based Diets

@EarthHero identifies #PlantBased diet as one of the most effective ways to slow #ClimateChange and protect planetary health.

Browse our "Dietary Change" resources to put this step into practice: sentientmedia.org/take-action/
3/12 earthhero.org/act/44-100%25-… Image
Read 12 tweets
Jul 29
Today is #NationalChickenWingDay, one of many US holidays celebrating animal-based products.

We honor this day by exploring the health, environmental, and ethical impacts of #poultry farming and celebrating plant-based chicken for providing an animal-free alternative. 1/12 Image
Despite their proven ability to experience suffering, #chickens account for 95% of land animals farmed for food globally.

@JenMishler explores research demonstrating chickens' emotional & cognitive abilities—ranging from feeling #empathy to dreaming. 2/12
sentientmedia.org/are-chickens-s…
Chicken breeds that grow rapidly often suffer from cardiovascular problems, muscle deformities, #lameness, and external sores.

Linda Tyler reports on a @uofg study showing that genetic manipulation comes at a great physical cost to #chickens. 3/12
sentientmedia.org/new-study-conf…
Read 12 tweets

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