Head of Marketing at Intelly • @Sportico Top 50 #SportBusiness Twitter accounts • MSc Economics & Management • SportsBiz • FootballFinance
@EduardoHagn @DailyAFC @iemadAFC @TalkingHighbury @VipArsenal @afcstuff @bhavss14 @davidhickman14 @Arsenalnewschan @saltimes Pernod Ricard-owned Scotch whisky brand Chivas Regal partnered with Man United in a global sponsorship deal worth £3.5m a year from 2018-2024. Chivas Regal then gained the status of the club's Official Spirits Partner. 
@DarrenArsenal1 @arseblog @DailyAFC @iemadAFC @now_arsenaI @ltarsenal @Matt5cott @nonewthing @VipArsenal @OsmanZtheGooner @ArsenalHarmoni Arsenal initially teamed up with adidas at the start of the 19/20 season, which reunited the two global brands after 25 years apart, in a deal worth a reported £300m over five years (was originally set to expire in 2024)
@fcbusiness @RMadridInfo @MMajeedSX @InfiniteMadrid @MadridXtra @RMADailyNews @FranceRMCF @RMadridHome @managingmadrid @LosMadridistas_ For making the group stage alone, the 32 clubs involved each took home a minimum of €15.64 million. Each victory in the group stage is worth €2.8 million, which means that #Real in five victorious games earned €14 million.
season depending on the club’s success. Today, the deal is worth more than double the maximum, at about €70m per year. Emirates deal comes with a number of increased rights package including branding on four new LED advertising banners by both goal areas at the Santiagio
@fcbusiness @utdarena @DailyAFC @SportByFort @MUnitedFR @iemadAFC @OsmanZtheGooner @AFC4AR @PrestwichBlue @InsiderCity_Ar The analysis reveals that Premier League football contributed £7.6bn to the UK economy during the 2019/20 season, which was suspended for more than three months due to the pandemic. Clubs' economic activity has grown by 840 per cent since the 1998/99 season.
@fcbusiness @utdarena @ChrisWheatley_ @martynziegler @mjshrimper @iemadAFC @DailyAFC @MUnitedFR @TheCitizensBR @PrestwichBlue This growth underlines the league's commercial strength also during the COVID-19 epidemic. The combined total in 2010-11, when @sportingintel first performed this exercise, was £100.45m. Main shirt and sleeve sponsorship deals have become a stable source of income for clubs
@fcbusiness @SBI_Barcelona @muradahmed @Fernandopluri @amirsomoggi @SportByFort @Prof_Chadwick @barcagalaxy @JColagrossiNeto @RafaelH117 With the Blaugrana club looking to increase their revenues and turn their dire financial situation around, the front-of-shirt sponsorship has been identified as a key area where they could make some key improvements.
@POWAindex @utdarena @MUFR_ @iemadAFC @ChrisWheatley_ @MaaxiAngelo @mjshrimper @OsmanZtheGooner @theesk @arsenalbarclays and insurance firms muscled in. Since 2005, when gambling laws were liberalised, betting firms have worked their way up the league. This season they sponsor 45% of teams. The average size and type of the business sponsoring each tier of EPL teams has changed dramatically.
@mjshrimper @RafaelH117 @SBI_Barcelona @lasource75006 @Jon_LeGossip @parisunited6 @City_Xtra @cityreport_ @utdarena @EiFSoccer Just when it seemed as if it was only a matter of days or even hours before there would be a long-awaited announcement of free agent Messi rejoining FCB on a new deal, the club announced just eight days before the start of a new league season that Messi would not be returning
the Europe and North American markets. The Vredestein Tyres brand is visible on the pitchside advertising boards at #MUFC home games. Additionally, the company says, once circumstances permit, consumers and business partners will experience the partnership across social platforms
TOP5 clubs with the biggest kit deals (only #Adidas)
@utdxtra @utdarena @fcbusiness @utdreport @sistoney67 @MUFR_ @MUnitedFR @FlexUTD @UnitedPeoplesTV #ManUnited is the Premier League club most often perceived as having a rich heritage and history, coming behind only the top Spanish clubs and #Bayern Munich.
@fcbusiness @utdarena @utdxtra @MUFR_ @ManDevilsUtd @MUnitedFR @FalseFMatt @DrRob_Wilson @Lasciencedufoot @vysyble #LFC's position may improve further following successful 18-19 UCL campaign. Third graphic shows comparative (and latest) revenue and economic profit profiles. #ManchesterUnited runs 2014-19, #Liverpool runs 2014-2018 #MANLIV #MUNLIV #MUFCLIV #SportBusiness
The #ManchesterUnited deal with Chevrolet (the brand of General Motors) was worth £47 million at the time of signing. After the current exchange rate is £64 million (avg $80 million) per season. Chevvy replace United’s previous deal with Aon, worth only £20 million a year
The Premier League has confirmed its absolute dominance, having nine clubs on the full list (32 clubs) and accounting for 43% of the total aggregate value. The overall EV of the 32 most prominent European football clubs has increased by 9% (an impressive 35% over the past 3 yrs)