Discover and read the best of Twitter Threads about #amul

Most recents (6)

It's a beautiful day to start!@IWS_Network .
Thank you for giving me the opportunity to share my #story and hope I can do the justice of being part of #IWSVoices
Stay tuned to hear my story!! feel free to pop a question for me!!
#IWS #WomenInSTEM #VoicesIWS #AgriTech #WomeninAg
Hello #Monday!
I would like to re-introduce myself!👩‍🌾 An #agribusiness marketing specialist with experience in leading corporate marketing and internal communication for various #agritech platforms.
💪My journey hasn't been easy but it's worth it."
@IWS_Network On the 74th day of the year in the Gregorian calendar, I landed on earth🐣; Born to two #progressive thinkers, a Malayalee by heart but brought up in the milk city of India- #Anand.
Who does'nt love #Amul?? Miss it🍫🍧🍨
#VoiceIWS #WomenInStem @IWS_Network Image
Read 35 tweets
#Agriculturallaws - Apprehensions - Truth

5. Under contract farming big companies will enter and exploit farmers .

Should there be investments in warehousing , post harvest technologies,processing ,grading,blue addition?

If answer is yes where will it come from ?
Governments have tried failed . Agro industries corps in all states gone bankrupt writing down public investment .cooperatives but for #amul there is no other success . Today biggest problem is storage losses ,and low value for agriculture commodities due to lack of processing .
Intellectuals who oppose it suggest where investment will come.We need investment here for agriculture to turn profit . Yes we need proper frame work to control corporates but foolish to throw the baby with bath water . #FarmersProtestDelhi #agriculturalreforms #contractfarming
Read 4 tweets
Agricultural Acts - twisted facts Vs facts.

1. farmer can not sell his bag of rice in Assam from AP since it is one national market hence the act is not useful is twisting of fact.

Fact is with market yard check posts gone there will be freedom of movement of goods .
With freedom to buy outside market yards and within market yards competition will be more benefitting the farmer with a better price .market yards also improve their performance since there is competition . #FarmersAct2020
Agricultural laws - apprehensions -truth

2. Apprehension .
The present government market yards will be forced to shut down due to the new act .
This is not correct . Government market yards have Freeland given by government , corpus from market fee .
Read 13 tweets
Now some facts about amul:

1) Amul was instrumental in putting India's Dairy industry on the world map and ensuring livelihoods for over 100 MILLION FARMERS.

2) Of these millions 70% ARE WOMEN and 69% belong to SOCIAL-ECONOMICALLY DEPRIVED SECTIONS of the communities.

3) Of India’s 100-million-plus dairy farmers, more than 70 million hold 2-3 milch animals per head. The cooperative movement brought the farmers together and allowed them to organize themselves at scale.
4) Amul’s shareholders are 3.6 million dairy farmers and hence the benefits directly accrue to them. In addition, creating rural institutions & connecting them directly to viable consumer markets, while eliminating intermediaries has benefitted both consumers & producers equally.
Read 7 tweets

The story of the Milkman of India and the man behind #Amul

In 1950, the farmers of Kaira cooperative employed Dr. Verghese Kurien, a young engineer from the University of Michigan, as a professional manager to run their dairy cooperative enterprise. Image
Dr Kurien introduced some key changes that transformed the dairy sector paradigm.

First, milk being a highly perishable commodity with seasonal supply fluctuations, Dr Kurien created a robust supply chain for milk procurement from villages to customer's doorstep.

Second, he brought in modern technology and production systems at the dairy, most famously the first-ever plant in the world for manufacturing buffalo milk powder

Thirdly, he introduced innovative marketing, making #Amul the most enduring brand in Indian marketing history. Image
Read 6 tweets
Name a private company which you wish was listed?
I am starting with #Amul #thetasteofIndia :)
@jatin_khemani Mysore Varnishes & Paints Limited #monopoly #electionink
Read 3 tweets

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