Thread by @melvinrichardme

Here goes my second book thread about my learnings of the wonderful book "Shoe Dog" by Phil Knight, Founder of @Nike

This habit might have not been possible if it wasn't for @naval & @Douglas9162

1) "Life is short like a morning run"

2) Life is a game. Whoever denies this truth will be left on the sidelines.

3) When you run around an oval track, you have no real destination. Atleast none that can fully justify the effort. The act itself becomes the destination.

4) Let everyone else call your idea crazy...just keep going. Don't stop. Don't even think about stopping until you get there and don't give much thought to where "there" is. Whatever comes, just don't stop.

5) "Linear thinking is nothing but a delusion, one of the many that keeps us unhappy" - Zen

6) "You cannot travel the path, until you have become the path yourself" - Buddha

7) The key to do business with the Japanese, is not to be too pushy.

8) "Expect nothing, seek nothing, grasp nothing" - A Japanese Poet

9) " You are brave, You are confident, You can do this" - Phil Knight

10) "The man who moves mountains, begins by moving small stones" - Confucius

11) " You are remembered, for the rules you break" - MacArthur

12) " Lead me from the unreal to the real " - Upanishads

13) All is vanity, says the Bible. All is now, says Zen. All is dust, says the desert

14) "Our work is the holiest part of us" - Rabbi Eleazar

15) "Don't go to sleep one night, what you most want will come to you then" - Rumi

16) "If you get simple beauty & naught else, you get about the best thing God invents" - Robert Browning

17) Love truth but pardon error.

18) Don't tell people how to do things, tell them what to do and let them surprise you with their results.

19) All soldier in shoes is only a soldier. But in boots he becomes a warrior.

20) Goddess Athena, thought to be the bringer of "Nike" or victory.

21) " I admire the eyes of persuasion" - Goddess Athena

22) Work first, Mourn second.

23) Everyday life is a battle

24) "Fight not to win but to avoid losing" - Phil Knight

25) Phil Knight's sister Jeanne was his first part time employee for his company. He paid her two dollars for an hour of work.

26) Knight's company was first named "Blue Ribbon" which was his basement in the house he lived.

27) At the age of 24 after completing his MBA from Stanford, Phil was sure about two things. Impressing the Shoe Dealers from Japan and travelling around the world to learn new things and get inspired.

28) Phil Knight was a first class athlete. He was one of the finest runners in Oregon.

29) Phil Knight's coach was Mr. Bowerman who produced Olympic athletes every year. He considered Bowerman as the best coach in the world.

30) Later, Phil made Bowerman his Co- Founder for his company.

31) Jeff Johnson, Phil's classmate at Stanford who was managing sales at Addidas, joined Phil on his quest, after seeing his shoes.

32) "Boredom is scary" - Knight

33) Rejection is never easy said Knight

34) There was a lot of ways to come down from Mt. Fuji, but only one way to go up. ( Life lesson said Knight)

35) Location is everything in business.

36) "If my life was to be all work and no play, I wanted my work to be play" - Phil Knight

37) In 1960's bicycles were exorbitantly expensive in Japan.

38) "Losing is a special form of agony" - Knight

39) "Life is growth. You grow or you die" - Knight

40) Phil married his student Miss Parks while he was teaching at Portland State. She was also a great employee and brought great numbers. Even during her pregnancy she worked with all her strength.

41) There was no such thing as venture capital during the 1960's

42) Confidence is cash. You have to have some to get some.

43) The name of the company "NIKE" was first discovered in Jeff Johnson's dream who was managing sales for Blue Ribbon with Phil Knight.

44) Phil wanted to name his company "Dimension Six" as he liked it very much than all other employees

45) " You ask, What is our aim? I can answer in one word. It was victory." - Churchill

46) Business is truly war without bullets.

47) Shoe Dogs were people who people who devoted themselves wholly to making, selling, buying or designing of Shoes.

48) Good news travels fast but bad news travel even faster.

49) Phil Knight after launching Nike started out his own brand instead of selling someone else's brand ie "Onitsuka"

50) Supply and demand are always the root problems in business.

51) In 1973, anything was preferable to not bringing the product to the market on time.

52) "We're trying to build a brand but also a culture" - Phil Knight

53) "Fear of failure would never be our downfall as a company. Not that any of us thought we wouldn't fail. We did fail and we're lucky that we failed fast and had the chance to learn from it" - Phil Knight

54) " Somebody might beat me but they'd have to bleed to do it" - Pre (Star Athlete who was Nike's endorser)

55) Losing was death. Even if you didn't win don't say that you lost.

56) " The best way to reinforce your knowledge of a subject is to share it" - Phil Knight

Do have a read on what I've written about "Shoe Dog"
blog.usejournal.com/the-greatest-s…