In particular we must measure feature utilisation. We cannot simply pile up features on the assumption they are making money.
The industry claims to be following a test and learn strategy via CI/CD, Agile, Lean etc to account for such dynamics but we must ask some questions:
(2) Do you have a pricing strategy that accounts for utlisation and cost to build and maintain?
(3) Do you retire features?
(4) Do you aggressively re-work a feature or merely mildly tweak hence hold to an artificially narrow path?