, 9 tweets, 3 min read Read on Twitter
A brief thread.... Sir Winston Churchill has been drawn into the culture wars: inspiring war-time leader vs. imperialist/racist. Nuance? Sorry, madam, try next door…
Well, the @nationaltrust has seemingly decided to embrace this, as I found myself recently digesting the following displays a @ChartwellNT:
Characteristics people associate with Churchill...
And, the online “conversation” about Churchill: number of Tweets and re-Tweets in context, with spikes around significant events: eg: comparisons with Donald Trump…
What’s interesting is @nationaltrust decided to tackled the culture war head on & use a current event as the basis for (part) of an installed exhibition, rather than take the easy route of ignore this out of existence and to keep calm & carry on...
And to do so with of Britain’s biggest, best-known and most “owned” figures (ie: we all have our view on him, and therefore a stake in who/what is Churchill and who therefore shapes our belief in/view of our island nation)…
This is risky....
Interesting harvesting and analysis of big data from social by @PulsarPlatform, something I've seen employed in the commercial for things like "sentiment analysis" by brands, companies and events who really "care" about what people are thinking and saying about them...
I think this deserved greater prominence - I found it by accident, tucked away in a corner - and there's scope to expand the topic. But an encouraging move by #nationaltrust #placesmatter & @ChartwellNT towards a greater and more nuanced understanding.
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