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- 90% of Meesho users are women
- 80% of users are from Tier 2,3 or below cities
- 70% of users are housewives
- Most users make $150-200, top 5% make $400-500
- After housewives they added students, retired people, anyone who wanted a secondary income
google.com/podcasts?feed=…
- 80% of users are from Tier 2,3 or below cities
- 70% of users are housewives
- Most users make $150-200, top 5% make $400-500
- After housewives they added students, retired people, anyone who wanted a secondary income
google.com/podcasts?feed=…
- How they make Fb bigger (this episode is before funding)
- They first came up with idea of Swiggy for Fashion, but soon realized it won't work. When they were onboarding resellers for this idea, they saw so many people using WhatsApp to engage with existing customers
- They first came up with idea of Swiggy for Fashion, but soon realized it won't work. When they were onboarding resellers for this idea, they saw so many people using WhatsApp to engage with existing customers
- Meesho in 1 line: Mobile only India localised version of Shopify tailor made for doing commerce on WA/FB
- After building & growing the initial product, they realised >50% of users are not resellers but housewives running boutiques in WA
- After building & growing the initial product, they realised >50% of users are not resellers but housewives running boutiques in WA
- Peer network is important, Vidit goes to other founders tells them problems and others would have faced the same problem he's facing earlier
- You have to believe in your idea, your product. First time founders make mistakes of reaching to a matrix VCs ask them to get funding
- You have to believe in your idea, your product. First time founders make mistakes of reaching to a matrix VCs ask them to get funding
