Wait. @instagram strategically *withholds* "likes" from users that they believe might disengage hoping they'll be disappointed and recheck the app?! Harvesting painful insecurities. This is so messed up. theglobeandmail.com/technology/you… 
Apparently @Twitter uses a similar approach. You'll notice there is a short delay after the page loads for when the # of notifications bubble appears. WTF. Small trickery. Source: samharris.org/podcast/item/w…
And a nice reminder of what all this tech is doing to society. theatlantic.com/magazine/archi… 
UPDATE (1): Adding in @mikeyk, CTO of @instagram's response to this Tweet below. Including this b/c it's important to break the cycle of incomplete/false information. 👇
UPDATE (2): Given the new information, there should be mechanism to "recall" the original Tweet to stop the spread. I don't believe in deleting tweets. You should be able to examine its history/context. Newspapers have a way to make "corrections"; Twitter should, too. @jack
UPDATE (3): As @JediJeremy noted, there is a difference between *cause* (e.g., delayed "likes" due to a technical constraint) and *social effect*. Even if the emotional outcome (disappointment/insecurity) isn't *intentional*, it doesn't make the social effect acceptable.
