Jae S Um Profile picture
#strategy & #insights for #legalmarkets. bringing together #research #data #analytics & #design to #legalbuy + #legalbiz. Founder @sixparsecs. Tweets my own.
Feb 23 11 tweets 20 min read
@ronfriedmann @jordan_law21 @mikewhelanjr @denniskennedy @DavidLat @Legal_Ev @TheAthletic I think emerging data on fake news strongly suggests that human beings are attracted to information bubbles that validate and confirm existing beliefs

So I’m highly skeptical of over-rotating content incentives toward audience eyeballs 👀

Especially in legal bc…

Impromptu 🧵 @ronfriedmann @jordan_law21 @mikewhelanjr @denniskennedy @DavidLat @Legal_Ev @TheAthletic The legal vertical is relatively small (global legal market ~900B, global financial svcs market ~23T) so that means relatively small TAM

The legal industry is highly fragmented (e.g. smalls & solos care about diff things than #biglaw), so that should mean relatively small SOM
Mar 15, 2020 20 tweets 9 min read
A tweet⛈️ in the time of #COVID19... (☁️☁️☁️ but with a chance of #optimism ☀️)

There is a LOT of uncertainty / conflicting information, layered onto a LOT of speculation.

So, a roundup of links + charts (with links to sources) and some #SundayThoughts 🤔 2/n

A lot of 🗨️ asking whether people / biz / gov'ts are OVER or UNDER-reacting to #COVID19.

I think this Q drives
- emotional responses (anger, outrage, fear)
- inflammatory politicization (blame-based narratives)

Which I find unhelpful/distracting, bc this:
Feb 5, 2019 12 tweets 17 min read
A #data informed look at how the #human experience of #lawyering has changed over time.

Just as #clients need better #value propositions, #law firms need better business models. Meaningful #legal #transformation will occur where the two intersect.

legalevolution.org/2019/02/pay-ho… H/T to @augierakow @robsaccone for the post #inspirelegal 🤓 email chain that #inspired this tweetable.

(Bc I’m a tweetable factory. 🤷🏻‍♀️)
Dec 12, 2018 22 tweets 17 min read
@christianllang Great question. Very open-ended, requires white space thinking. 🤔

Also very design thinking-y ✨ how might we capture, in a system of record, legal events oriented around value delivered?

⚠️ Impromptu mini ⛈️⚠️

(but first the source post) @christianllang 1/ first assertion: traditional time-and-billing systems largely fail to meet the challenge, bc they are more akin to accounting records than records of legal events. here is a great post on the distinction (billing 💸 event vs legal ⚖️ event) biglawkm.com/2016/03/15/the…
Oct 22, 2018 16 tweets 11 min read
1/ Happy Monday Twitter. ⚠️ #tweetstorm 🌪️ #alert ⚠️

My #LegalGeek #FOMO peaked when I missed @nwaisb talk on #AI #hype which is still ALL OVER MY TWITTER FEED. Plus now I have #ACCAM18 #FOMO so here's a bunch of 🤔re #AI, #MachineLearning, #EmergingTech #hype, and #marketing. 2/ As @ZachAbramowitz thinks there's no fun in agreeing: no, I don't think @nwaisb / @KiraSystems & others have benefited (on net) from the AI hype. I'd say hype hurts us all, bc it trades short term gainz to a few players for long-term pain shared by all.
Oct 10, 2018 13 tweets 9 min read
1/ Tweetstorm a comin' cuz @IvyBGrey really likes it when I "have a conversation with an article." First of all, super 💯 helpful and useful breakdown of varying #innovation approaches, so everyone trying to do all the innovation things, please read the article, like now thanks. 2/ Is "incremental" a dirty word? No. But to most people it #feels less exciting & flashy than "#disruptive." Yes, I said #feels. Bc most ppl probably will not read Ivy's excellent article or this tweetstorm bc they're not on Twitter. To them all this sounds/#feels like jargon.
Sep 14, 2018 15 tweets 9 min read
1/ What's wrong with #lawfirm compensation? Let @jordan_law21 count the ways.As predicted 🔮 (by me, about what I was going to do 😇), a #tweetstorm. First the link: law21.ca/2018/09/how-co… 2/ Next, my favorite #micdrop 🎤 quote: "law firms incentivize their lawyers to act in ways that are counter-productive to lwayers' happiness, clients' satisfaction and the firms' effectiveness." and 💥goes the 🧨-- more #truthbombs follow.
Jun 28, 2018 12 tweets 3 min read
Less mature today bc greater adoption means neophytes outnumber veterans. Controversial maybe but I think a point worth addressing bc 1/ It raises impt Qs re not only legal ops but all other new-to-legal (+ derivative) roles - as well as more established biz functions 2/