While this will seem hyperbolic and problematic for its own reasons, I’m just gonna put this down:
Nike is poised to do more for Colin Kaepernick’s standing than any business has done for any hero of civil rights at any time in U.S. history.
1/
Nike is poised to do more for Colin Kaepernick’s standing than any business has done for any hero of civil rights at any time in U.S. history.
1/
It is a crass and vulgar reality but in our capitalist, profit-driven, celebrity-loving culture, advertisers have the power to platform athletes with more reach and authority than even the media.
Nike will profit from this but was as a society stand to profit even more.
2/
Nike will profit from this but was as a society stand to profit even more.
2/
It won’t be lost on me that Nike isn’t a perfect corporation and isn’t acting out of selfless altruism.
Nonetheless, we’re about to watch a cycle of moral ascendency that took decades with Cassius Clay/Muhammad Ali as it plays out in mere months.
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Nonetheless, we’re about to watch a cycle of moral ascendency that took decades with Cassius Clay/Muhammad Ali as it plays out in mere months.
3/
It should not take a Nike.
It should not have taken this long.
Now comes the rise though...
...and I’m here for it.
Can’t wait to see what Colin Kaepernick and Nike do next, in fact.
#JustDoIt
4/4
It should not have taken this long.
Now comes the rise though...
...and I’m here for it.
Can’t wait to see what Colin Kaepernick and Nike do next, in fact.
#JustDoIt
4/4
