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Tren Griffin @trengriffin
, 3 tweets, 1 min read Read on Twitter
There are three "seasons" books are most often launched: Fall, Winter and Spring. Launch day is often on a Tuesday for historical reasons, so books like The Messy Middle (Beksky) and Mastering the Market Cycle (Marks) arrive in bookstores and delivery trucks arrive tomorrow.
Reviewers get prepublication copies which allowed me to write a book review for Belsky's The Messy Middle which is launching officially tomorrow and post it last Saturday. I will review the Howard Marks book next Saturday. 25iq.com/2018/09/29/les…
Book launch "seasons" gave time for sales reps to travel to all the many physical stores. With each season came big sales conferences, where editors presented their book lists to the sales teams. These book conferences lasted for an entire week. deanwesleysmith.com/the-new-world-…
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