As an example – not a prediction - take rates declining from 30% to 20% would drive a 14% digital revenue increase at 100% incremental pretax margins.
Result is not enough “head” content today to succeed, IMHO. And value prop today is not obvs strong (price of a console every 2 years, no 1P content)
Subscriptions could be a nice transition to hybrid F2P models for existing content owners – super curious to see how this evolves.
Would be so awesome if the new Halo was a great game.🤞and lots of ❤️ for the Master Chief.