Thread by @johndsaunders

Value ALL DAY.💯💯

It’s important to build value...always.

Here are a few reasons to build value-based content for your audience and the tangible and intangible benefits that come with it. [A THREAD]

1. Makes you better at what you do ✊🏾

When you give people valuable content in the form of a blog, video or social post you’re framing content so it’s easy to execute.

By giving a look at your process, you can repair imperfections and fix the services you provide.

2. You become a thought leader 🐐

By giving a ton of value upfront, you’re positioning yourself as the TOP DOG.

Folks will inbox you with questions, want to pay for your services and ultimately pay a premium to work with who they perceive as the best. Stay consistent.

3. You get a free marketing street team. 😏😏😏

When you’re giving free bars, people that follow or take your advice or leverage your services will tell everyone around them about what you do & how you can help them.

It’s free promo in the form of referrals from top advocates.

4. You create a library of content 📚

When you’re creating content consistently, you’re essentially establishing a knowledge base of everything you know.

You can repurpose this content in so many ways. One video can become a tweet, a video,a podcast a tweet snippet and more.

5. You stay top of mind 🧠

In service-based businesses, people only search for you when they need your services.

By providing content to your ideal audience regularly, you’re in a position to be there when they are ready to buy. It may take a month, or a year, but it works!

6. You generate a test-group

One of the biggest benefits of creating value-based content is having a solid core of folks u can vett ideas by. I use:

🤩 Instagram
🤩 Facebook Groups

I ask questions, get feedback & executebased on responses. Let me explain...

For my best-selling book: 📚

“A Step By Step Guide to Building Wwalth from $1” I asked our audience ?’s the entire way. In the Fb Group, I used several polls to ask:

- about the title
- the chapter breakdown
- the cover design

These questions kept the audience engaged...

Not only was the audience excited to provide feedback, they were active participants in the process of making the book. 📖 📚

This helped me cater precisely to the audience, create a product & need & when the book dropped, it hit...

# 1 new release spot on Amazon for 4 weeks!

So, create a content calendar and begin to generate content. Start with one value-based content piece a week on your favorite platform.

You can even copy this mini-blog format for Twitter and Instagram.

I hope this helps and best of luck!

✌🏾