That is half of the classic “who, what, when, where, why, how” of a news story.
Specifically, a photo shared by French President Macron and embedded in an NYT article was shown to be from 2003 at the latest. motherjones.com/environment/20…
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And lest we think those fake photos of Brazilian fires were harmless, they may have resulted in real conflict. See here: theatlantic.com/ideas/archive/…