Thread by @Finology_Quest

How is Apple killing the SmartWatch Industry?⌚️

According to report by Strategic Analytics, Apple shipped 30.7 million units of smartwatches worldwide in 2019 compared to 21.1 million for all Swiss watch brands combined.

A detailed Thread 👇1/7

#StockMarket #MondayMotivation

For years, Swiss watch companies have been trying to get us to see watches as a fashion accessory, collectable or status symbol.

Apple reinvented the traditional watch & has made it a necessity. 2/7

#AppleWatch #AttackOnTitan #Apple

Apple is much more than just a watch, it lets you evaluate your physical activity, receive notifications, measure your heart rate.

As soon as you start using Apple Watch, you realize one thing is clear: the rest of your watch collection will live on in a drawer from now on. 3/7

And every time you’re tempted to take them out and use them instead of the Apple device, you spend the whole day looking at your wrist for information that isn’t there.

So Is the Swiss Watch Industry doomed? 4/7

The Swiss watch industry can’t possibly generate the same output in terms of unit sales numbers that Apple can but the industry does, however, reap higher numbers in terms of value, especially thanks to the luxury end of the Swiss watch market. 5/7

Looking at the growth of Apple’s smartwatch, Swiss companies have come up with their smartwatches. Brands creating such products today include TAG Heuer, Tissot, Frederique Constant, Movado and others. 6/7

Also, experts believe, both d watches will co-exist, today’s younger consumers of smart⌚️ will continue to purchase newer versions of Apple watch, but as they progress in life, dey will be looking to watch as a status symbol & begin turning their attentions to Swiss watches. 7/7