So, there was a psychology experiment once.
Experimenters called a bunch of people who had been to a store.
They told half of them that they left $20 bucks at the store and could come back and get it.
1/
Experimenters called a bunch of people who had been to a store.
They told half of them that they left $20 bucks at the store and could come back and get it.
1/
They told the other half that if they came back, they’d give them an additional $20 discount on what they just bought.
Same $20. Same store. Same drive.
The people in the first group largely came back. The people in the second largely did not.
2/
Same $20. Same store. Same drive.
The people in the first group largely came back. The people in the second largely did not.
2/
Humans work far harder to correct a loss than they do to improve a gain.
Tomorrow, that principal is on our side.
Motivation matters. Follow-through matters more.
We’re showing up to right a wrong.
We vote. We win. We want it more. We’re going back to the store to get ours.
Tomorrow, that principal is on our side.
Motivation matters. Follow-through matters more.
We’re showing up to right a wrong.
We vote. We win. We want it more. We’re going back to the store to get ours.
