A SHORT THREAD FOR BUSINESS OWNERS
Business was mainly established for profit making.
Your business isn't a charity organization so you want to make as much money as possible right?
These 3 I'm about to share with you are so powerful, very powerful indeed
Fear is a very powerful tool & can actually paralyze the thought process of your customer (so apply with caution)
There's something we're all scared of, could
- be being broke
-losing our loved ones
-inability to pay rents
-pain
So how do you do this
Technology has changed over the years but the human psychology remains the same.
When you're selling a product, how do you drive fear into your potential client?
Aggravate the problems they're facing & make it so intense that they feel there's no other
I did this often when I was freelancing majorly when I send brand owners cold emails
If you do it right, you're making the bucks you want
This is a very powerful marketing tool. Proceed with caution.
You see, we all want the good things of life.
From the fast cars, to the good chics, good body, money etc You name it!
I've been studying Apple for 2 years now & if there's 1 thing they've mastered, it's
Apple has made themselves seen as the go to brand if you want unique gadgets & accessories.
No wonder the airpods went Viral upon release
It's always been around but when marketed properly it became a status symbol
How can you do this?
Make your offers premium valued
Channel into people's desire to look good even if they ain't rich.
MVMT isn't the most expensive wristwatch brand but they sell that bougie millennial lifestyle
Factor this out & make 💰💰💰💰💰
Read on for the last one
Show me your friend & I'd tell you who you are. Tell me what your friend buys & I'm sure you want same too.
You want to look cool, swagged up, fresh etc.
Humans have always wanted to "belong" right from time.
We had the ...
The group of blacksmiths etc. That's where the term "association" comes from.
You want to be known with a specific group of people right?
So why are you not selling to groups of people too?
Target those who wanna look hippie, fresh
Don't go too wide/broad.
Let your message be for just that audience.
You'd be surprised at how much your phone gets bugged with bank notifications.
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