Think of ‘OTAT’ as a bite-sized modification to a platform, to heighten the user experience.
We have written fortnightly about 8 different products including Uber, Whatsapp, Zomato
A thread👇🏼
#design
medium.com/@sparklin/one-…
If you’re interested in quicker learning, let me begin with the very first OTAT product improvement 🚕