Thread by @michaelflux

For a while now I've been wondering - why do we keep seeing issues with Apple hardware, which, on the surface at least, appear to be so preventable.

My hypothesis is this: Apple's secrecy paranoia prevents them from doing any real world testing.

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Take the keyboards for example.

In a pristine, sealed, design studio, where there are no contaminates they function perfectly. Each button passes the test of being pressed by a robot a million times and they look and sound great.

In that environment, the keyboard is perfect.

However as soon as you get it out into the real world, there is dust, hair, sand, crumbs. As soon as a particle gets under a button, the problems start.

And you'd think, surely Apple would catch that. But how could they if the machine has never left that design studio.

Or when that MacBook Pro sits in a nice cool air conditioned room, I bet they never experience any thermal issues even under heavy load.

But the moment you take it out of the studio, into the real world, with slightly warmer weather, within minutes we start seeing issues.

Remember the iPhone 6 bendgate, or the more recent iPad Pro bendgate?

It could've been noticed but how could it if no-one is allowed to take it out of the lab and carry it around in a pocket while bending over, sitting etc.

If it ever leaves, it's in a thick case in a suitcase.

Or let's take Apple's 2007 and onwards iMac and Apple Displays in general.

They all look stunning in a dark room with perfectly controlled lighting and no windows.

But the moment you put it in a real world environment, you may as well be looking at a mirror.

I get the position Apple is in, they want to prevent leaks, espionage etc. I get that.

All I'm saying is that if these products were to be tested in the real world, many of these problems would have been caught.

Apple, please just cut the paranoia by 10%, that's all we ask.