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Inspired by Game of Thrones:
It was an accident of our delivery mechanisms that we once had numbered releases and made A Big Deal when the new release dropped, and we went to continuous delivery for great reasons when that was available.
But maybe the Big Deal helped anyhow?
It was an accident of our delivery mechanisms that we once had numbered releases and made A Big Deal when the new release dropped, and we went to continuous delivery for great reasons when that was available.
But maybe the Big Deal helped anyhow?
Like, television schedules look like television schedules because of the production constraints of the medium and the monetization engine behind it. The show already exists but it will be unspooled for maximizing the GTM impact of it.
I wonder if we can bring back episodic marketing to software? Something that someone would willingly write a blog post speculating about what's coming up in the next episode or parsing tea leaves from the official trailers?
