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, 3 tweets, 1 min read Read on Twitter
“Anti-vision” success narratives:

[Paving cow paths] Twitter users invented RT, reply, storm

[Unopinionated receptacles] Reddit won Digg diaspora b/c it was generic, ready to be shaped

[Arbitrage over insight] File sharing startups were about surviving. Obvious what ppl wanted
Why I look for “anti-vision” narratives:

• Every success having a *key product insight* is a deep SV assumption. Worth untraining
• Reenforces unintuitive factors like timing
• Different lens for exploring: Looking for undiscovered opportunities vs. demand you could “unlock”
Also, the “anti-vision” narrative doesn’t need to be the most likely. It’s just a version of the story that is worth being able to tell.

I could prob give 5 stories for why Reddit won. Not married to any. As long as you collect them, your brain will maintain the big picture.
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