🚫 He says no to Instagram/Facebook because they are bad for society.
📆 He shares content daily, getting 100s of RT & 1,000s of Likes weekly on Twitter + LinkedIn.
🌱 All efforts are organic
⌛ Getting Social right takes time
#️⃣ It's a numbers game
🧠 Know WHY you're sharing
1️⃣ Have a voice
2️⃣ Pop culture is key
3️⃣ Format matters
4️⃣ Consistency matters
5️⃣ Always have a RT/sharing mindset
6️⃣ Best Threads are emotional
7️⃣ Copywriting rules
8️⃣ Be a parrot
9️⃣ Great artist copy
🔟 BONUS: It gets easier
🧭Explore Slacks, Specialised forum, Quora... to see what people are interested by/worried about when it comes to your biz/industry.
🧪Use twitter as a lab, testing your idea on your audience.
♻️ When a tweet doesn't "work", keep on crafting/tweaking it.
🖊️ When a tweet "works", post it on LinkedIn + blog about it!
⏩ If a tweet "works", repackage it and repost it once a quarter.
indiehackers.com/post/confessio…