A whole bunch of accounts want you to know about this “Stencil Holiday” candle holder, and have posted virtually identical tweets to tell you about it using an app called “SYNDUIT Movement”.
cc :@ZellaQuixote
cc :@ZellaQuixote
@ZellaQuixote We found a total of 1135 accounts tweeting via the “SYNDUIT Movement” app. The usage of the app and the sheer degree of repetition in their tweets (many containing “doTERRA”) indicates automation, but the distribution of their creation dates looks organic. What’s going on?
@ZellaQuixote What’s going on appears to be a multi-level marketing scheme executed via botnet. DoTERRA is a multi-level marketing company, and Synduit provides social media automation (among other things) for its distributors.
en.wikipedia.org/wiki/DoTerra
en.wikipedia.org/wiki/DoTerra
@ZellaQuixote Combined schedule for the 1135 accounts using Synduit automation. The Synduit activity takes place during US business hours, and many (not all) of the accounts also have organic tweets and occasional use of other automation tools.
@ZellaQuixote H/T @Avi_Bueno for the lead.
