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NEW EPISODE - “A LAWsome Christmas Carol” brings Dickens’ cautionary tale to the world of legal marketing & technology in a festive & unforgettable way. Featuring classic performances, timeless advice, an original score, tacos, and so much more! LISTEN -> lawsome.info/LAWsomeXmasCar…
@attorneyDBK @mikewhelanjr @inspiredcat @jaredcorreia @hellodivorce @JessBirken @RoninMikeSimon @Consultwebs BEHIND THE SCENES - People wonder what compelled us to create "A LAWsome Christmas Carol," but the answer is sourced from our show itself. Every idea & emotion in the play is a reflection of the 2+ years of research & interviews we've done in legal marketing. Cont...
The idea itself came from the success of @JessBirken episode, "FrankenFirm" - thelawsomepodcast.com/podcast/ep-90-… - we covered a dense & important topic creatively. Jess plays a partner in the play, but is living the Carol, balancing mindset & tech at her law firm -> birkenlaw.com
We chose LISTENING as the chief moral of the Carol, simply because our research pointed us to the fact that lawyers don't ask for feedback or listen well once it's given. Ask attorney Dave Craig -> soundcloud.com/lawsomepodcast… - Ask Ken Hardison - soundcloud.com/lawsomepodcast…
For the Scrooge role we selected @mikewhelanjr - His interview informed us about expertise vs service and marketing in law, and his passion and character were perfect for the lead role. LISTEN TO HIS EPISODE - thelawsomepodcast.com/podcast/ep-31-… - BUY HIS NEW BOOK - lawsome.info/2sJ8tQn
It was easy to select @hellodivorce - Erin's episode about law firm marketing & launching her own legal service technology was a delightful departure from the refrain of Luddite lawyers - She balances tech, hustle, & humanity. LISTEN -> thelawsomepodcast.com/podcast/ep-57-…
For the first spirit, we chose @attorneyDBK - his interview on client service was one of our favorites, and his book about management & mindset perfectly mirrors the message of the Carol. LISTEN -> thelawsomepodcast.com/podcast/ep-69-… - BUY HIS BOOK - lawsome.info/38ZUMwQ
Ghost of Law Firms past was easy - @jaredcorreia has been doing pro-bono consulting work & CLEs and his own legal podcast for over a decade and is HILARIOUS! His thoughts on tech competency from our interview inspired his scene. LISTEN -> thelawsomepodcast.com/podcast/ep-82-…
Ghost of Law Firms Present was obvious - @inspiredcat spoke to us about human-centered design in law in one of our very first episodes. Her authentic, and no BS, presence on social media inspired her character. LISTEN TO HER EPISODE - thelawsomepodcast.com/podcast/ep10-c…
Ghost of Law Firms Future - @RoninMikeSimon scared the crap out of us in his episode on automation & the future of law. LISTEN - thelawsomepodcast.com/podcast/ep-32-… | The whole concept of iLaw came from this episode.
In conclusion - are you listening at your law firm? Are you owning/defining the experience? Are you using tech properly? Are you "people-first" and supportive of social structures? Are you ready for the future? We'll be here to help - we hope you'll be listening. 🎄END 🎄
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