This is simply astonishing. Facebook ads provided to the parliamentary investigation with absolutely NO connection to Brexit, and no markings identifying them as political in any way, used to harvest data for Vote Leave and shape the precise lie then offered to each user. THREAD
If you clicked on this link to stop the hunting of whales, for instance, Vote Leave harvested your data, identified you as a particular type and then, presumably, bombarded you with straight up “Vote Leave Or The Bear Gets It” bullshit. WOW 
If you were concerned about floods, again with nothing identifying this as a political message, guess what you were targeted with. You know that £350m a week? Well, it would all go to flood defences.
And so on and so forth. If you clicked on something to show concern about the steel industry, that £350m didn’t go to the NHS for people identified through Facebook ads as receptive to that message, or flood defences, but YOU GUESSED IT - the steel industry.
Or education. Etc, etc,
The Leave campaign was basically a political phishing scam.
