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Client told me 2day that in 1 year we completely CHANGED HER LIFE.
How'd we do it?
We put systems into her e-comm store allowing her to get "out" of the daily tasks so she could "work" on her biz.
We make ourselves "sticky"
Client for life type shit.
Here's how, thread:
How'd we do it?
We put systems into her e-comm store allowing her to get "out" of the daily tasks so she could "work" on her biz.
We make ourselves "sticky"
Client for life type shit.
Here's how, thread:
Klaviyo - automate & increase CLTV
Welcome Series:
1. Offer discount 10, 15, 20 % range
2 & 3. Use testimonials or press to social proof product.
Browse Abandonment: educate on problems products solve.
BIG ONE - use Klaviyo's predictive analytics and create a nurture flow.
Welcome Series:
1. Offer discount 10, 15, 20 % range
2 & 3. Use testimonials or press to social proof product.
Browse Abandonment: educate on problems products solve.
BIG ONE - use Klaviyo's predictive analytics and create a nurture flow.
Customer Service:
Set up Zendesk.
Analyzed bad reviews to determine problems & complaints.
Hire VA:
Put all data into a sheet that so a VA could follow a problem and have a solution matrix.
VA has power 2 make decisions under $100.
Customer service = 1 monthly report
Set up Zendesk.
Analyzed bad reviews to determine problems & complaints.
Hire VA:
Put all data into a sheet that so a VA could follow a problem and have a solution matrix.
VA has power 2 make decisions under $100.
Customer service = 1 monthly report
Content:
Pay a premium to outsource to a creative agency specializing in content creation that converts on social.
Seasonal Video content and monthly filler content for retargeting.
Content created, we buy media ---> weekly reports
No more ad + content headache.
Pay a premium to outsource to a creative agency specializing in content creation that converts on social.
Seasonal Video content and monthly filler content for retargeting.
Content created, we buy media ---> weekly reports
No more ad + content headache.
Product fulfillment -
Pay premium to move Ohio to LA.
Tech forward 3PL, 30 min from the port, live dashboard 4 inventory
Instead of China -> Port of LA -> intermodal -> warehouse
China-> Port LA -> warehouse
Allow them to make decisions under $50 and send a monthly report.
Pay premium to move Ohio to LA.
Tech forward 3PL, 30 min from the port, live dashboard 4 inventory
Instead of China -> Port of LA -> intermodal -> warehouse
China-> Port LA -> warehouse
Allow them to make decisions under $50 and send a monthly report.
To offset additional costs with premium 3PL and content
---> negotiate payment processor to get rates down on visa debit card
---> stack nickels and dimes.
Feel better about other systems.
WIN | WIN
---> negotiate payment processor to get rates down on visa debit card
---> stack nickels and dimes.
Feel better about other systems.
WIN | WIN
