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Excited to reveal we are now proud sponsors of Pride in London! We are working closely with them and our charity partners to celebrate the diversity within the LGBT+ community and Fly the Flag for everyone at the #PrideJubilee

A taste of what's to come...
Magenta is for same-gender attraction, blue is for attraction to genders other than your own, and lavender (a mix of the two) represents attraction to your own and other genders, though some interpret it differently.
Black is for asexuals who don’t feel sexual attraction to anyone. Grey is for grey-asexuals, who sometimes feel sexual attraction, and demi-sexuals who only feel it if they know someone well. White nods to non-asexual allies, and purple represents the whole community.
Blue symbolises male attraction, pink female attraction, and yellow attraction to other genders.
The circle symbolises wholeness and completeness, while purple and yellow were chosen as they don’t have male or female associations.
While this flag is commonly used, it isn’t the only one. If you look around, you might see a version with a kiss in the corner, representing lipstick lesbians, or a purple flag with a double headed axe for labrys lesbian feminist pride.
In 2017 the city of Philadelphia added a black and brown stripe to the classic rainbow design, to better represent people of colour within the community. It has since been flown at Prides around the world.
Designed by Monica Helms, blue represents male, pink female, and white is for those transitioning or who consider themselves to have a neutral or undefined gender.
Yellow is for those whose gender exists outside of the gender binary. White is for people with many genders. Purple is for those who feel a mix of female and male, and
black is for those who feel they are without gender entirely.
Pink is for femininity, blue for masculinity, while purple represents a mix of the two. Black represents lack of gender, and white stands for all genders.
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