,
3 tweets,
2 min read
Read on Twitter
"Often, Google Maps yields mirages, visible in local business searches of U.S. cities, including Mountain View, Calif., Google’s hometown. Of a dozen addresses for personal-injury attorneys on Google Maps during a recent search, only one office was real" 
"A search for plumbers in a swath of New York City found 13 false addresses out of the top 20 Google search results. Only two of the 20 are located where they say and accept customers at their listed addresses, requirements for pushpin listings on Google Maps."
Multiple ways to view this:
- challenges of a scaled, automated platform
- wonderful native advertisement for HomeAdvisor and other vertical search providers
- evidence of why Google's approach to vertical search is often suboptimal for consumers
wsj.com/articles/googl…
- challenges of a scaled, automated platform
- wonderful native advertisement for HomeAdvisor and other vertical search providers
- evidence of why Google's approach to vertical search is often suboptimal for consumers
wsj.com/articles/googl…
