, 4 tweets, 2 min read Read on Twitter
Soo... it looks like the Tinder bypass could work h/t @benthompson for the Google Play knowledge and @JerryCap for the primary diligence on Tinder Gold 😎
This would introduce friction to conversion process, although dating might be one of the least deterred activities by marginal inconvenience.
My guess is Tinder does $500M+ in revs through Play store, and biz is increasingly skewing international where Android more dominant. Obviously not all users will enter their card, and would take time for multi month packages to renew, but in 12-18 mos would be $200M ebitda opp.
Next year’s estimate is like $950M in ebitda. So... $200M is a lot.
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