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The quickest way to be Famous in your industry is to polarize your market with your marketing messages

This is called the “The Tacha effect”

I will explain
Every industry have their “doctrines”, to become famous in an industry fast simply fight those doctrines.

In internet marketing, for example; everyone believes that email marketing is the way to make consistent money online...so I can come up and say:
....“email marketing is dead, Chatbot is the future”

This goes against what everyone in that industry believes, it will spark a controversy and I can simply ride that controversy to become the chatbot expert in my industry.
Example of People that apply this are Donald Trump: “we will build a wall between us And Mexico and send immigrants home”

Naira Marley : “yahoo yahoo is necessary and not bad”

You get the drift, people who fight the status quo usually become famous.
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