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Your bio should tell your audience what you do.
Your Instagram handle and Name are searchable.
For the name area, use words that your target audience will search for when looking for your goods or services on Instagram.
Collaborate with brands that have same or similar target audience as yours.
It puts your brand in the eyes of thousands or millions of people.
Use relevant hashtags to reach your target audience.
A caption can make or break a post.
Having a great picture and a weak caption may not help your post.
Your caption should also have a clear call to action.