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What does an Igbo man do when you walk into his boutique?
Try to make you buy something?
Never!
He first receives you like a lost brother, you tell him what you want, he gets it, tells you to try it on, feel free he says... you try it on, he doesn't mention price, not yet 👇
Try to make you buy something?
Never!
He first receives you like a lost brother, you tell him what you want, he gets it, tells you to try it on, feel free he says... you try it on, he doesn't mention price, not yet 👇
He studies you as you try the shoes on... they fit, they look awesome... so he builds on that, saying... "bros, this shoe fit you die" ... you smile, you agree with him, now you want the shoes badly
He knows the game he's playing, he still doesn't mention the price... not yet
He knows the game he's playing, he still doesn't mention the price... not yet
He draws your attention to a soft combat that matches those shoes perfectly... he tells you to take a look, try it on, he says.... you do... it fits perfectly.. now you want both the shoes & the combat.... you don't want to leave his shop w/out them, so you ask him how much....
He has created the perfect buying environment for you, Now he has you exactly where he needs you to be.....
But he doesnt answer your question directly, he first tells you how much he bought them, and why you won't get such an incredible bargain anywhere else for the same price
But he doesnt answer your question directly, he first tells you how much he bought them, and why you won't get such an incredible bargain anywhere else for the same price
He even goes as saying "check other shops" to confirm what he's saying (he knows 9/10 people who'v seen sth they love wont even bother)
That makes you trust him even more
At the end of the day... he makes the sale, w/out even trying to persuade you.
Salesmanship. 👌
That makes you trust him even more
At the end of the day... he makes the sale, w/out even trying to persuade you.
Salesmanship. 👌
