1/ The first glimpse of Facebook: The Inside Story is now on @WIRED. The excerpt centers on Mark Zuckerberg and his lost notebook. It provides a revealing window into his thinking....wired.com/story/facebook…
2/ In the early days of FB Zuckerberg could always be seen scrawling in a notebook. He was writing his vision for Facebook, sketching design for products, and dreaming of what FB could be....
3/ in 2006, he named a key journal “The Book of Change.” It outlined the News Feed, how FB would serve everyone, not just students, with Open Registration, and concepts like “Dark Profiles” (which FB contends never existed)...
4. After his college IMs and emails surfaced in lawsuits and the press, Zuckerberg destroyed the notebooks. But I managed to get hold of a decent chunk of “The Book of Change.” And wrote about it in my own book. ...
5/ The excerpt profiles Zuckerberg from childhood to his current “Wartime CEO” status. The Notebook, never before made public, gives a unique look into his psyche ...
6/ For instance, when designing one product, he understood people might have privacy worries. His question to himself is revealing in light of Facebook’s future products. He wrote: “What makes this seem secure, whether or not is actually is?”...
7/ The @WIRED excerpt is just a slice of the book, but I hope you find it a good read on its own terms. (And of course that you pre-order the book!) penguinrandomhouse.com/books/551043/f…
…Randomhouse.comPenguinRandomhouse.com
…Randomhouse.comPenguinRandomhouse.com
