That really compelling story with the ending that moves you which really drives home that old white guy’s point? Fiction.
Using other people’s anecdotes risks fooling yourself.
I’m cool with that. That’s storytelling. But that’s why it’s not portable.
But it’s worth thinking a little bit about *transmission*. The person who hears and relays the anecdote has now stepped away from the underlying truth into something else.
This is a mere problem in conversation, but an outright health risk online.
Best bet is just remembering that anecdotes are trouble, even if (especially if) they are from people you trust. Their intent can be good and the package can still be bad.
So there are also people who think “How can I sound like *that* when I sell my brand?”
Getting fooled is like many security issues - if you try to create an invincible system, it’s intensely fragile. The trick is to build a resilient system, one with checks that keep getting fooled from hurting you or others.