Some insightful learnings on branding shared by @mukeshbansal06 with the #AccelFamily Founders @GeetanshBamania @rentomojo @sanjayiitd @MyMoneyView @sumitmaniyar @rupeekapp @radical_vamsi @vedantu_learn @FingerlixFresh @sethi_ajay @prashanthp @_AnandDaniel @skirani 
1. When building a brand, the product is really important: Your brand is not independent of the product experience. Which is another way of saying that product is marketing. #LearnAtAccel
2. One way to think about your brand is as a person/personality, except this is a representation of the company. What this makes it easy to do is design the organisational experience using that personality. #LearnAtAccel
3. The consistency of this experience paramount. It's not enough to say it once. #LearnAtAccel
4. Your first 1000 customers should love your product. This is important. Your first 1000 users should continue to use the product, and then tell other users about it. You can figure out if this is happening with NPS. #LearnAtAccel
