The past few weeks have seen me going over the year, observing my deals, the ones I lost and won and I have spotted several mistakes I made that cost me thousands of dollars in lost deals.
This thread will help you if you are in the service business, real estate, car dealership, network marketing coaching, consulting, training or any business where you have to interact with clients
As simple as it sounds, you're the most important element in the sales equation
Sales is a game of control and if you don't position yourself well enough, you lose power to the client, which you never want to happen
Let's look at them in no particular order
1. YOUR belief.
If YOU do not believe in yourself enough, it will show.
YOU can't hide it.
When YOU are merely 'interested' it is because YOU don't believe in it enough.
True belief shows in commitment. A firm resolve and readiness to do whatever it takes, regardless of the challenges.
Experience has shown that people buy into what they believe in
And there are three levels to a prospects belief:
1. They need to believe YOU and believe in YOU
3. They need to believe in themselves and their ability to use YOUR offer to achieve results.
If YOU get 1 & 2 right, and still miss out on 3, the sale will be hard to close.
2. MASTER YOUR EMOTIONS.
Each of us has emotions. And our emotions play vital roles in our daily decisions.
It could just be that the reason YOUR business has not taken off is because YOU are controlled by YOUR emotions.
Some of us are not detailed.
Some of us don't have good listening skills.
We just want this prospect to sign up and end up losing them because we reach emotionally to deals
One deal fails and YOU spend the next week sulking
YOU need to learn to manage YOUR emotions, instead of letting them manage you!
This is where many of us fall flat.
If we will be true to ourselves,any of us will confess that we have a bad attitude to our business.
YOU promise a client and never deliver, and when YOU deliver. The client has lost time.
Attitude is everything.
It may not directly put money in YOUR pocket, but it opens doors that can bring YOU unlimited opportunities.
Whether YOU agree or not, selling is a skill you MUST learn... to earn.
The world is a market place and everything YOU do sells YOU one way or the other.
And the best way to do this is by understanding han psychology
"If you had only one option of a person to buy from, what are the top three things this seller must absolutely have to satisfy your needs and desire?'
The prospect just went off, explaining and explaining.
I simply plugged her top 3 requirements to my offer and we closed it.
See? I didn't have to do any hard sells.
Learning how to sell will help you in your business.
5.Your choice of words.
This is where copywriting skills come into play.
It is not in the abundance of words you speak. It is in the effectiveness at starting or joining a conversation already going on in the
I have said it many times, learning copywriting will change your business.
Copywriting is not content creation.
It is the ability to move people from holding tight to their wallets to opening it and emptying its contents into your palm.
In the next episode, we'll look at dealing with cold prospects.
#dealingwithclientsep1
#dwcmastery