Please retweet to spread the in-depth, weekly academic analysis of media coverage during this election. Key finding week 3: very negative initial press treatment of Labour identified in week 1 was sustained in week 2 & increased in week 3. lboro.ac.uk/news-events/ge… 
Media sampled:
Television: Channel 4 News (7pm), Channel 5 News (6.30pm), BBC1 News at 10, ITV1 News at 10, Sky News (10pm)
Press: The Guardian, The I, The Daily Telegraph, The Times, The Financial Times, The Daily Mail, The Daily Express, The Mirror, The Sun, The Star
Television: Channel 4 News (7pm), Channel 5 News (6.30pm), BBC1 News at 10, ITV1 News at 10, Sky News (10pm)
Press: The Guardian, The I, The Daily Telegraph, The Times, The Financial Times, The Daily Mail, The Daily Express, The Mirror, The Sun, The Star
Key findings week 1 included:
Results show that only the Conservative party received more positive than negative coverage across all newspapers.
Labour politicians may have had more coverage in the national press than the Conservatives, but a large proportion of this was negative
Results show that only the Conservative party received more positive than negative coverage across all newspapers.
Labour politicians may have had more coverage in the national press than the Conservatives, but a large proportion of this was negative
Key findings week 2 (1st ITV Leader's debate):
Positive media evaluations of Johnson’s performance almost double the negative evaluations; negative evaluations of Corbyn almost quadruple the positive evaluations. Media evaluations more negative to Corbyn than the public’s view.
Positive media evaluations of Johnson’s performance almost double the negative evaluations; negative evaluations of Corbyn almost quadruple the positive evaluations. Media evaluations more negative to Corbyn than the public’s view.
Key findings week 3 included:
The very negative initial press treatment of Labour identified in week 1 was sustained in week 2 and increased in week 3.
When coverage is weighted by circulation, the Conservatives’ overall evaluations move into the positive for all 3 weeks.
The very negative initial press treatment of Labour identified in week 1 was sustained in week 2 and increased in week 3.
When coverage is weighted by circulation, the Conservatives’ overall evaluations move into the positive for all 3 weeks.
There is lots of other interesting data in the reports, including a lot on gender imbalance, particularly in the week 3 report.
Thanks to the Centre for Research in Communication and Culture at Loughborough University for this work on UK wide television and print media reporting of the 2019 UK General Election. Available here: lboro.ac.uk/news-events/ge…
The Tories are banking everything on the Johnson factor. The report says: Conservative party coverage is more ‘presidential’ than Labour’s in both TV and newspapers. Boris Johnson accounts for 56 percent of all Conservative appearances in TV news and 39 percent in the press.
Top issues during the campaign: Brexit has dropped from 16.2% prominence week 1, to 12.7% week 2 and 11% week 3.
The MSM would have loved a positive Tory column as big as the negative column for Labour. So, what this bar chart also reveals is:
> the absence of any Tory policy
> that even MSM & Tory liars have run out of ideas when it comes to making up good news about Johnson & his cronies
> the absence of any Tory policy
> that even MSM & Tory liars have run out of ideas when it comes to making up good news about Johnson & his cronies
