1/ Do read more popular writing, and then as @SarahEBond has said, try to imitate that style with citation habits of scholars. You are likely a scholar because you are good a learning things...so learn from the best writers out there!
12/ Don’t write “looking over your shoulder." @SarahEBond calls this stopping the academic "performance cycle" because academic prose is overwrought and or so booooring.
amazon.com/gp/product/194…
kellyjbaker.com/writing-for-a-…
chronicle.com/article/10-Que…
chronicle.com/article/Why-Ac…
this one on how to transition to public scholar:
forbes.com/sites/drsarahb…
and this one co-written by @TheTattooedProf especially for jr. scholars:
chronicle.com/article/Public…
insidehighered.com/blogs/universi…