Yes, that part is potentially questionable, especially when they are pulling it together from multiple Google services.
This is how search works. They are using it to make search more relevant. But this is something you are doing 'on Google'. It's 100% consent based. ... oh and every publisher does this too. It's called analytics.
Yes ... which is way better than "every publisher is sending your activity to 3rd party partners who they have no control over who then build up a profile about you."
No, Guardian. This is not how this works. Google doesn't know what you are doing inside the apps you use.
Yes... again, this is called 'analytics'. Just as every publisher, like the Guardian, knows what articles you have looked at.
What you are talking about here isn't profiling data but the files, photos, and videos that you have specifically uploaded to Google's servers.
Again, almost all of these are the post, images, and videos you have chosen to post on Facebook. That can hardly be called a privacy problem!
You are mixing concepts here. Stickers are something you have asked Facebook to remember so that you can use them again later. Login information is analytics (which you do as a publisher as well).
This is again a highly misleading way to report this. Obviously, if you have been using things like Google Hangout, it does that use your webcam and microphone ...but you are trying to pretend that they are doing some nefarious.
Yes, if you use Google Calendar to manage your events, Google obviously knows which one it is. It's pretty hard to create a calendar app that didn't. I mean, how would you actually use that calendar?
Yes and no. When you use Google Drive, deleted files are kept in the 'Trash', so that you can get them back if you need it (same as the trashcan on your computer. But if empty your trash the files are gone (again, same as on your PC).
Yes, if you are using Google Fit, Google obviously stores you Google Fit data ... I mean, seriously Guardian.
Yes, if you are using Google Photos, they are obviously also storing all your photos. What do you want them to do... just delete your photos that you have uploaded to your Google Photos folder???
For f... sake. Yes ... you are using Gmail as your email client. Obviously, your email client contains your emails.
This has to stop