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Jason M. Lemkin 🦄 @jasonlk
, 4 tweets, 1 min read Read on Twitter
10 Things That Would Have Helped Me Go From $1m to $10m Faster with Less Stress:

1/ Spending less time fixing things, more time recruiting senior folks to own them

2/ Hiring a full-time head of biz dev once I had a few key partners

3/ Getting on more jets
4/ Keeping $1 on the balance sheet for every $2 in ARR. Less and you underinvest.

5/ Moving from CTO-led -> VPE-led dev team. Hard go truly enterprise without it.

6/ Adding outbound team earlier. It always works.

7/ Having a customer conference earlier.
8/ Specializing the sales team earlier. Closers should close, openers should open. Field vs. mid-market vs SMB early.

9/ Much more customer marketing. Marketing doesn't end when you close the customer.
10/ Investing aggressively in brand as approach $10m ARR. It seems silly in the early days ... but it's how 70%+ of non-early adopters choose a vendor.
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