One of Jason's threads:
How should you treat this information?
For my part, my analysis relied on a plain reading of the EU's Brexit Preparatory Notices.
These are official communications the EU Commission put out, formally advising business of what to accept.
There are a number of ways you could arrive at that position in good faith. Let's discuss them.
This is a political prediction and so inherently risky. In deciding what preparations to make, consider that no major party in the UK currently supports this.
Possible, but again, risky. Remember that for the EU treating the UK as a 3rd country post-Brexit is the default. It's what's on the books.
Time is also running short. Brexit impacts dozens of legal instruments which explicitly reference Member status. You can't fix that last minute.
This is possible, but keep in mind negotiators often issue positive statements to the press when consensus is actually miles away.
Neglecting preparations is risky.
Again, possible, but worth seeking specific assurances on the issues you care about from your elected representatives and officials.
The UK and EU are so integrated it's almost inevitable your business will be impacted somewhere.
Many of the regulatory barriers described amount to 'You will no longer be able to do X without a document or representative in the EU 27'.
On Brexit Day 1, the EU bureaucracy could be overwhelmed with such requests. Get in now.
I say this as a former government official: The public service does not understand the intricacies and practicalities of your business nearly as well as you do.
There may well be crippling problems they're not aware and aren't working on.
Chaos is always strongest when the things we take for granted stop working.
The complexity of Brexit and the UK-EU trade relationship makes it almost inevitable that SOMETHING will break, at least temporarily. Hope for the best, plan for chaos.