Now we're getting there, Vote Leave called them Advanced Skills Initiative Ltd - ASI Data Science, essentially Top Gun for PhD scientists, submitted four invoices totalling £114,881 for 'data & polling analysis' but Vote Leave submitted £72,081 for advertising & market research!
And here they are, was the data analysis used during the campaign? If so, why apply a multiplier to the totals? 
ASI run a prestigious fellowship, many of its fellows went on to work for a little company run by an Alexander Nix 😉 Here they are explains what they do, interesting that they use a platform called 'Sherlock' 😄
There's much more to ASI; @podehaye has an interesting video from one of ASI's fellowship presentations in November 2015, you can understand why companies such as CA are a good employment fit.
You can watch it in full here:
You can watch it in full here:
