Thread by @gregisenberg

⚠️ THREAD ⚠️

1/ The little things matter more than ever in software

It’s easy to forget the little things, but the little things are what makes your product worth talking about

It’s the warm bread at the restaurant, it’s the orange wine, it’s the bathroom with funky wallpaper

2/ On @RobinhoodApp Crypto, they rolled out a Tron-like interface that separated itself from their original product

The neon colors and holographic cryptocurrency prices transport the user to the digital world of their childhood

It's nostalgia at its finest

3/ On @Twitter, when you like a tweet, the like-counter updates in real time

It's a small detail that makes Twitter feel so damn alive. It makes me feel like I'm apart of something bigger than myself

See, try liking this tweet and let's blow this tweet up ;)

4) On @Houseparty, there are little fun facts that pop up when you’re waiting for someone to join

This is the equivalent of being placed on hold on a conference call with an amazing song that makes you dance

The most boring parts of your software are opportunities for nuance

5/ On @FindYourIslands, we worked with an amateur musician to help us craft unique sounds

Went to the grocery store, hollowed out the coconuts, dropped them on the floor and recorded the noise crashing down. People love how tropical it is when you get a DM

Sound is underrated

6/ On @Snapchat, the iconic Snapchat ghost shows up in interesting places like pull to refresh etc...

It makes the product feel human in a sea of many sterile apps

There is this sense of mystery because you never know where you might find that little guy 👻

7/ Animations, sounds, icons... these "forgettable unforgettables" make software feel fun

What are some of your favorites? Old ones, new ones, they are all welcome!