1) Example, I perceive public perception of age will be a factor. Thus, I gave a lower score to Bernie & Biden. I dinged Warren for being "almost 70" & Pete B for under 40, etc.
2) I think the public will give big weight to being female, thus I gave points for females.
3) Exciting Orator was a factor I gave great weight to.
4) Demagogic (perceived) was another - I dinged both Bernie & Beto for the public perceptions I'm reading about. But, I gave them both top scores for Exciting Orator.
5) Experience was a plus, but not as much weight as Exciting Orator. Example: I gave a lower score to candidates with only House of Reps experience since the public perceives this as minimal. E.G; I dinged Pete B. because "Mayor of a Chicago suburb is perceived as "meh."
6) Experience (continued): The public usually gives a good deal of weight to Governors, and to a lesser extent, senators. E.G; Obviously, Biden got the top score for experience.
7) I left out Inslee, Hickenlooper & Moulton because there's not enough noise about them yet.
8) At this time, the top 5 are VERY close.