, 4 tweets, 1 min read
Adblock, but for clickbait

- defend your mind against clickbait
- open source, runs locally, scan content prior to reading
- flag emotional keywords in headlines & ad copy
- give stats on authors

Like nutritional facts on food, informational facts on content.
V2 might have a human component.

You may not have time to diligence everything, but respected members of your community could flag items as false/misleading.

It's decentralized content review, "delegated proof-of-fake".
Probably want this at OS level, scanning all text on screen or in designated apps. That's why open source is non-negotiable. Can't send data to the cloud, need it to be audited like Signal protocol.
You realize why this is important when you study headline writing. These are very carefully crafted to optimize engagement.

coschedule.com/blog/emotional…

nytimes.com/2017/04/09/ins…
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