@samfbiddle And now as Facebook removed the "white genocide" category, advertisers could e.g. buy access to 3 million people interested in Alex Jones: 
@samfbiddle Another option? Advertisers could target people who are interested in the 'new world order':
@samfbiddle Or what about targeting people on Facebook who believe in 'chemtrails' and sell them stuff, anxieties or other kinds of outrage?
@samfbiddle It's impossible to fix Facebook's toxic data business. For every category they remove you can use others as proxies. 'Advertisers' can use seemingly unrelated categories to target vulnerable people or amplify outrage. Or custom audiences & lookalikes which is more powerful anyway
@samfbiddle How to use lookalikes?
1) Create a FB page featuring not-too-offensive content that attracts people who believe in 'white g*nocide'.
2) Accumulate a few 1000 followers.
3) Let FB do the dirty work of finding responsive people who are similar to these followers ('lookalikes').
1) Create a FB page featuring not-too-offensive content that attracts people who believe in 'white g*nocide'.
2) Accumulate a few 1000 followers.
3) Let FB do the dirty work of finding responsive people who are similar to these followers ('lookalikes').
@samfbiddle Or, what about custom audiences?
1) Compile a list of a few 1000 emails, phone numbers or device IDs of people who believe in 'white g*nocide' (via websites, adtech, data brokers,…)
2) Upload to FB via 'custom audiences'.
3) Let FB do the dirty work of finding similar people.
1) Compile a list of a few 1000 emails, phone numbers or device IDs of people who believe in 'white g*nocide' (via websites, adtech, data brokers,…)
2) Upload to FB via 'custom audiences'.
3) Let FB do the dirty work of finding similar people.
