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This Day in Labor History: January 16, 1961. California lettuce workers go on strike, starting the modern day farmworkers movement. On a day where we are celebrating a new great California strike, let's talk about this one!
Imperial Valley lettuce growers, like farmers across the Southwest, made their profits off very low wages. From the very beginning of agribusiness in this region, farmers relied on inexpensive transient labor, usually by people of color.
This labor could be white, as it was during the Great Depression. But mostly it was Mexicans and Filipinos. The Chinese primarily worked on the railroads and in the cities and the Japanese tended to buy their own farms at first opportunity, often on land abandoned by whites.
The Filipinos took over much of the agricultural labor in the early 20th century, but the ending of Filipino immigration after the Tydings-McDuffie Act in 1934 meant that the long-term answer for farmers would be Mexicans.
These concerns are the primary reason why agricultural labor was excluded from both the immigration acts of the 1920s and the National Labor Relations Act and Fair Labor Standards Act, the core labor legislation of the New Deal.
The entry of the U.S. into World War II threatened farmers’ cheap labor force even more and thus the government created the Bracero Program with Mexico. This really allowed the farmers to exploit workers like never before.
For the AFL-CIO, the bracero program was a threat to American labor. In 1959, the federation created the Agricultural Workers Organization Committee (AWOC).
AWOC, led by the great Filipino-American labor leader Larry Itliong, sought to force the Department of Labor to eliminate bracero labor by having small numbers of domestic workers call strikes at farms.
This could work because braceros were banned for use as scabs. Moreover, there was greater public sympathy with farmworkers at this point because of the recently aired Edward R. Murrow documentary special “Harvest of Shame,” which aired in November 1960.

The strike itself began because the growers decided not to pay wages at the agreed upon set wage. Farmworkers do have one advantage to other striking workers and that has to do with the spoilage of produce. If they stay out long enough, farmers simply lose their entire crop.
On January 16, AWOC called its workers out to force the farmers to pay the agreed upon wage and not use braceros. It started using its strategy of taking advantage of the bracero no-strikebreaking provision.
At one farm, striking workers rushed in to disrupt the camp, a riot started, and a cook and two Mexican workers were injured.
This led to both a raid upon union headquarters in Brawley, California where over 40 unionists were arrested and demands by the Mexican government to get its citizens out of these farms.
The DOL pulled 2,052 Mexican citizens from California farms, including over 1,000 from the Imperial Valley lettuce farms, leading to the growers objecting and a meeting with Secretary of Labor Arthur Goldberg. But AWOC created a serious disruption in the Bracero Program.
But this did not mean that AWOC would win the strike. The major goal of the Kennedy administration was to solve the strike, not end the Bracero Program, even though the 1960 Democratic Party platform had a plank calling for its end.
The meetings led by Goldberg and Undersecretary of Labor Willard Wirtz mediating between the growers and labor were fraught with problems because leading union participants were not even invited and the growers refused to sit down with labor.
The growers began raising pay rates quietly to convince workers to not strike while Goldberg and Wirtz decided that if a field was not being picketed at a given time that the braceros could continue to work.
Given the limited resources of AWOC (and the United Packinghouse Workers of America, which was also representing some workers), winning the strike was impossible. They couldn’t picket 40,000 acres of lettuce at once. This pleased the growers greatly.
The Imperial Valley News wrote, “Growers are not said to feel that Secretary Goldberg is more sympathetic to his cause than was his predecessor James Mitchell.”
Of course Goldberg came from a Democratic administration and Mitchell had served under Eisenhower. Once again, the actual actions of the vastly overrated Kennedy administration proved to be less than liberal.
AWOC received a lot of bad publicity for its aggression toward braceros and George Meany shut it down later in 1961, possibly at the request of Arthur Goldberg who had long hated radicalism in labor and who had played a major role in the CIO expelling communist unions in 1947.
Meany never really supported AWOC anyway and had mostly created it to cut out Walter Reuther from using his people to organize farmworkers.
But AWOC would soon revive playing an important role in early farmworker organizing, especially among the Filipinos that would play an underrated role in the early history of the United Farm Workers.
This was helped by AWOC head Norman Smith, an old CIO organizer, refusing to hand over money from his treasury that he had never told Meany about.
Moreover, the ambivalence to outright hostility these unions would have toward undocumented workers after the end of the Bracero Program in 1964, including from Cesar Chavez himself, would repeat the actions of AWOC in 1961.
This strike did not lead to a union victory exactly. But when Kennedy renewed the Bracero Program later in 1961, he publicly stated he ordered Goldberg to correct the abuses and protect the wages of American residents in the fields.
Goldberg raised the minimum wage for braceros in California fields to $1 an hour when the national minimum wage was $1.15. He sent 57 more inspectors to the California farms to monitor the program and ordered the restoration of the piece rates the lettuce growers had violated.
UPWA director of west coast operations Bud Simonson later noted, “It looks like we won the Imperial Valley strike of 1961 after all.”
The 1961 strike showed growers what they would have to face as the 1960s and 1970s went on: worker militancy combined with public sympathy and greater anger over poverty that would force agribusiness on the defensive like never before.
Eventually, this led to union recognition for at least some farmworkers, but that is a huge struggle that continues to be difficult, despite great work by PCUN, CIW, FLOC, and other modern farmworkers unions. Less to the United Farm Workers, which because a cult of personality.
Two great books for you to read that discuss the 1961 lettuce strike. First is Frank Bardacke, Trampling Out the Vintage: Cesar Chavez and the Two Souls of the United Farm Workers. Each and every one of you should read this fantastic book.

amazon.com/Trampling-Out-…
Second is Mae Ngai, Impossible Subjects: Illegal Aliens and the Making of Modern America, another highly worthwhile book.

amazon.com/Impossible-Sub…
Back tomorrow to discuss the 1915 unemployment march led by Lucy Parsons.
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