, 3 tweets, 1 min read Read on Twitter
Say it with us:

THE 👏BUSINESS 👏 MODEL 👏DOESN’T 👏WORK 👏 LONG 👏 TERM.👏

You can not simultaneously have millions of people uploading video that you couldn’t possibly regulate and guarantee the safety of the advertisers who pay your bills. cnbc.com/2019/02/22/you…
Social media companies have fooled advertisers for years into believing that platforms rife with fraud, hate, disinformation, xenophobia are good for them.

Ultimately, the risk to their brands will far outweigh the numbers that marketing managers can take upstairs to the C-suite
We need new solutions.
We need competition.
We need more places for advertisers to count on.
That’s the only way to break this cycle of awfulness.

Damn, it would be great to start a brand new social network from the ground up.
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