, 7 tweets, 1 min read Read on Twitter
Conviction is a word we use a lot @LightspeedIndia.

Building conviction takes time, effort and courage but the benefits are massive. 1/n
Conviction is the foundation on which you make long-term decisions without worrying about short-term consequences or optics. 2/n
Conviction provides the fuel to keep going when you hit an air pocket. 3/n
Conviction enables us to stand behind our entrepreneurs when things look bleak. 4/n
Conviction enables us to double down and help our companies win before the benefits of doing so are obvious. 5/n
Conviction doesn’t come from analysis.

It comes from deeply understanding people and markets. 6/n
You can’t borrow conviction.
You have to build it yourself.

And when you do, its priceless. 7/7
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