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Ads Alchemist
@AdsAlchemist
, 5 tweets, 2 min read Read on Twitter
Did you know that FB has a feature that allows you to show your ads to people who are or may be planning to travel?

This feature is called Trip Consideration.

I have a few businesses in the travel niche I work with, that this feature works very well with.
So, when you use the Trip Consideration feature you are basically getting your ads shown to people who have been showing signs that they could be taking a trip in the near future.

Things like visiting travel sites without actually purchasing anything (FB can see everything 😬).
This does make it much easier especially for people like me in order to find potential customers for the businesses I work with.

Typically I will turn on the Trip Consideration feature and just include the typical demographic of the customer.
This has been by far the best strategy to consistently find customers within our cost range.

I highly recommend trying it out to anyone who has a business in the travel niche.
Hope you guys enjoyed this thread.

If you want more FB ads info, join my email list ==> goo.gl/eocZf6

If you have any questions please let me know.

Thanks,

AA
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More from @AdsAlchemist see all

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Ads Alchemist
@AdsAlchemist
Something a lot of people selling through Facebook Ads don't realize is that FB sends out surveys to people after they purchase from you.

These are called Customer Feedback Surveys.

I will explain the process and how it may effect your store below ⬇️
To ensure the customer has received their product FB will wait a few weeks until sending the survey.

The survey will show up on the user's timeline and typically just ask one basic question.

Something along the lines of "How satisfied are you with your purchase?"
After enough users fill out the survey FB will give you a Customer Feedback Score.

This score ranges from 0-5 and is only associated with the FB page you are running the ads with.

If your page's score is below a 2 there are two ways you can be penalized.
Read 6 tweets
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Ads Alchemist
@AdsAlchemist
If you guys are running Facebook Ads and you haven't started to at least test out CBO campaigns you need to start.

Soon CBO will be the standard and you will have to use them, so it's better you start learning now.

Here are 2 reason why I like CBO's better 👇
1. Consistency

When you use a CBO Facebook allocates spend to the ad sets/ads that has the highest probability of converting at that specific time.

Because of this the ad sets/ads that get the most amount of spend rotate depending on their performance.
This has lead to my accounts to have less really poor days.

Obviously, it's not perfect but I definitely have seen better results using it compared to using traditional ad sets.
Read 7 tweets
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Ads Alchemist
@AdsAlchemist
Do lookalikes update?

Do you need to continually make new lookalikes?

These are really common questions I get because Facebook has done a terrible job at making this clear.

In this thread I'll explain which types of lookalikes update and why ⬇️
There are 3 main ways to make a lookalike:

1) Static custom audience like an email list
2) Directly from the pixel or product catalog
3) Dynamic custom audience

Each of these behave differently due to their source.
1) Lookalikes made from a static custom audience (email list):

These lookalikes are not dynamic and will not update because they were made from a static list.

So, if you are creating lookalikes with them make sure to periodically create new lookalikes with your new list.
Read 10 tweets

Related threads

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யாழ் அகத்தியன்
@3372mani
#FB #மீள்_பதிவு

பதிவு:Mathi Vanan

எடப்பாடி ஒரு உண்மையை சொல்லி இருக்கிறார். எட்டு வழி சாலை போடுவது ராணுவ ஆயுதங்கள் தொழில்சாலைக்காக.
மக்கள் விரைவாக செல்ல என்ற போலி உடைந்துவிட்டது.
சேலம், கோவை, ஓசூர் என வட தமிழ் நாட்டில் ராணுவ தொழில்சாலை வருவதன் மூலம்
சுற்று சூழல் அழிவு, வனம்,
நீர் வள அழிவு நடக்கும்.
பல்லாயிர கணக்கான நிலங்கள் கைப்பற்றப்படும். அங்கு ராணுவ தொழில்சாலை, அதிகாரிகள், வேலை ஆட்கள் குடி அமர்த்தம் நடக்கும்.
கோடி கணக்கான வட இந்தியர்கள் குடியேற வழி வரும்.
தொழில் சாலைகளுக்கு, குடியேற்றங்களுக்கு, ஆயுத தளவாட பாதைகளுக்கு பாதுகாப்பு என ராணுவ உயர்
பாதுகாப்பு வளையம் வரும்.
மக்கள் உரிமைகள், போராட்டங்கள் நாட்டு பாதுகாப்பு என ஒடுக்கப்படும்.
ஈழத்தில் நடக்கும் சிங்கள குடியேற்றம், சிங்கள ராணுவ மயம் போல தமிழ்நாட்டில் வட இந்தியர் குடியேற்றம், ராணுவ மயம், தமிழர் உரிமை பறிப்பு நடக்கும்.
அதைவிட பிற்கால போரென்றால், முதலில்
Read 6 tweets
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Erynn Brook
@ErynnBrook
Let’s talk about Russia, because I think there’s a real cultural difference in how we in the West understand surveillance and what’s actually happening with Russian efforts so we have a hard time believing the depth of what’s going on.
My parents are diplomats and they were posted to Russia. Before they left they deleted all social media and told my sister and I that the Russians would be watching us. My mum does property management stuff and my dad does tech and communications stuff.
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Amanda G.
@GergesAmanda
Born & raised in #Fanar #Lebanon, a tiny country in the middle east with a lot to offer. I always had a positive outlook on life maybe because of the culture or values🤷‍♀️.
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@IWS_Network #VoicesIWS
I grew up surrounded by a loving, joking & tough type of family that always support each other even amidst fighting. You can imaging being 4 kids in different age groups can cause a lot of fights growing up 😂 #siblingsfight #family #VoicesIWS
@IWS_Network
I have my issues🤷‍♀️! I always wanted to prove myself & make my family proud(2nd child). A pressure that was just in my head; they were always proud of us. I wanted to grow up to be a doctor or an army officer like my dad. Let's just say I changed my mind! #VoicesIWS @IWS_Network
Read 27 tweets
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Linda Tirado
@KillerMartinis
A fascinating thing about being a woman in this line of work is how you get this crew that you’re fiercer about than your own family

And not even people you know well, but people you have watched in the minutes that counted. You know someone’s heart when you see them in action.
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Anuradha Goyal
@anuradhagoyal
प्रणाम - रघु राम की नगरी अयोध्या से।

#travel #Ayodhya
Journey of #Ayodhya begins with Litti Chokha at Guptaar Ghat #travel #vegetarian #incredibleindia
Sri Ram Paduka at Guptargarhi or Chakrahari Tirth at #Ayodhya #travel #indology
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Tim Skellett
@Gurdur
OK, now we get onto what I wanted to do for y'all this late evening.
Namely, hoodoos! If you do, hoodoo.
en.wikipedia.org/wiki/Hoodoo_(g…
a.k.a. tent rock, fairy chimney or earth pyramid. All these photos are mine or with my camera by someone else, 2013, remote area of #Tanzania.
No hoodoo, but in which you see me, following the local guide, to go see hoodoos. Remote area of #Tanzania, 2013. I was the only foreigner there. A couple of Tanzanian tourists too, but srsly infrequented.
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